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March 02, 2011
Destination Launches Kids Healthy Recipe Contest
Today Destination Hotels & Resorts launched its inaugural Kids Healthy Recipe Contest in support of National Nutrition Month. Anyone who submits a kid-friendly healthy recipe has an opportunity to win a trip for four - including airfare - to any full-service Destination Hotels & Resorts property.
Destination Hotels & Resorts' inaugural Kids Healthy Recipe Contest encourages consumers to submit their favorite healthy recipe that children enjoy eating. The winning recipe will be featured on the company’s Kids Café healthy menu selections for a year, and the chef who submits the top entry also wins a trip for a family of four to any full-service Destination Hotels & Resorts property.
To enter, visit www.destinationhotels.com/recipe-contest and submit a healthy recipe that kids enjoy eating – this can be a recipe for breakfast, lunch, dinner, a snack or healthy beverage. Consumers are encouraged to “like” various recipes that catch their eye. The top three recipes with the most “likes” will be prepared and tasted by a group of Destination Hotels & Resorts food and beverage professionals along with a children’s panel of judges.
The winning recipe will be featured on the Destination Kids Café menu for a year. And, the person who submits the winning recipe will win a three-night stay for four people at any full services hotel or resort in the Destination collection. The grand prize also includes airfare for a family of and a specially prepared multi-course dinner at the hotel, featuring their Kids Café winning menu item prepared by the property’s executive chef. A Destination Hotels & Resorts executive chef also will visit the classroom of the winner's child to do a healthy cooking/eating demonstration and presentation.
Second and third place winners will have their recipe posted on the Destination Hotels & Resorts Web site under the Kids Café section for a year.
“As a parent and as an executive in a company that serves thousands of meals each day, I realized that Destination Hotels & Resorts has a special opportunity and responsibility to take a leadership role in educating parents and kids about healthy menu selections, which combined with exercise can make a positive contribution to overall wellness” said Mark Hickey, senior vice president of hotel operations for Destination Hotels & Resorts, as well as the creative force behind the company’s Kids Café program.
The father of two young daughters, Hickey was inspired to tackle healthy eating from personal family experience and focused on, one hotel at a time. His vision became a reality when the company launched its Kids Café healthy menu selections last summer at Destination’s annual Food and Beverage Conference, attended by the company’s executive chefs and food and beverage directors. The menu selections were created in an “Iron Chef” event by executive chefs from the company’s more than 30 restaurants and judged by six children who rated the menu selections from 1 (Gross) to 4 (Delicious). Menu favorites that are offered through Kids Café include Melon Fries with Strawberry Ketchup, Build Your Own Fruit Taco, Fruit Shots, Watermelon Fizz and Squidword Breaded Fish Sticks.
For more information or to view complete contest rules, please visit www.destinationhotels.com/recipe-contest.
National Nutrition Month is a nutrition education and information campaign created annually in March by the American Dietetic Association. The campaign focuses attention on the importance of making informed choices and developing sound eating and physical activity habits.